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August 30, 2011 | by Regina
Some clients ask a lot of questions, some just go along for the ride. Sound familiar? I prefer clients who want to understand the Search Engine Marketing journey and who take the time to ask questions as they come up. These clients are often, although not always, more engaged and better partners in their campaign. Many times this is the difference
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August 26, 2011 | by Jacob
If you use Google services, you likely use a lot of them. And if you’re like me and my colleagues/friends and many clients, you might even have a few identities with big old friendly (free) ‘goog. Your personal gmail address, your Google Apps for Business account, etc. I use four Google Apps email accounts each day, and prefer the online
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August 23, 2011 | by Regina
As a client facing member of the Dinkum team, I am sometimes called upon to discuss SEO with clients. Most often I am answering questions on basic concepts, which clients who have recently signed on want to understand. Sometimes I chat over the same things with clients who have been around for a while, but never quite grasped some of
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August 16, 2011 | by Regina
In the Sunday edition of The Philadelphia Inquirer, John Timpane wrote about the recent flash mobs in Philadelphia, organized through various social media. They are an ugly reminder that tools that can be used for good, such as the uprisings in the various Middle East countries over the last year or more, can be used for more nefarious pursuits. One
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August 12, 2011 | by Jacob
Have you ever gotten really stuck working with an application that is supposed to be easy, to the point that you want to rip your hair out or throw your Macbook Pro out of the window? Well, save for the MacBook Pro destruction aspect (that’s another story, relating to OSX Lion upgrades crashing my favorite applications), I was recently frustrated
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August 9, 2011 | by Jennifer
I’m undertaking a bit of an experiment. After reading Tim Ferriss’ book, The 4-Hour Body, I’m changing what I eat for breakfast. In the past, I was a dedicated toast eater. I love the simplicity of toast. Drop your 7-grain slice into the slot and about a minute later, a deliciously light brown bit of crunch awaits. Simply add a
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August 5, 2011 | by Jacob
The story goes like this: web designer meets plugin, crafted with loving care by a freelance web developer. Designer downloads said plugin. It works great! Solves the problem! Does really useful and awesome things. So the designer uses it on dozens of sites that he builds for clients big and small. Designer clicks on “donate $5 to plugin developer” button
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August 1, 2011 | by Regina
This is a concept that we preach often at Dinkum, and most often we are referring to which social media channels might be best employed by the businesses we work with. There is no point in being on Twitter if all of your potential customers are on LinkedIn. This weekend, I was presented with a unique twist on this phrase.
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July 29, 2011 | by Regina
Writers Block Anyone who writes for a living, in any capacity, knows the term writers block. Dictionary.com defines it as “a usually temporary condition in which a writer finds it impossible to proceed with the writing of a novel, play, or other work.” Blogs fall into the other work category. Calling it work is truth in advertising! Blogging for your company falls into
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July 26, 2011 | by Regina
You already know that Dinkum Interactive is on the cutting edge of the virtual office work environment. I and my co-workers don’t have a corporate office to report to at 9 every morning, and we don’t face the freeway commute at the end of the day. I, for one, have dreamed of a job like this since I worked for
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