Date: 2009
Scope: Ongoing SEO
Website: http://www.salespack.com/
Overview: Having engaged briefly in an SEO campaign, Sales Packaging felt that they needed better advice to increase traffic to their website in an effort to increase sales.
Company Needs:
Sales Packaging Inc. realized that they needed to increase their online presence. Having engaged briefly in an SEO campaign, Sales Packaging felt that they needed better advice to increase traffic to their website in an effort to increase sales.
Dinkum Solution:
Dinkum Interactive assessed Sales Packaging’s website and decided that it needed some modifications along with keyword phrases and link building. In September 2007, out of 25 phrases, only 5 phrases ranked on Google with only 2 on the first page. Currently, they rank on the first page for 20 of those phrases from three major search engines. They increased their number and quality of incoming links and more importantly, saw the value of putting effort online.
In August 2009, Dinkum Interactive helped set up a Yahoo online store for Sales Packaging to sell their binders. By January of 2010 they had tripled the number of sales compared to September, 2009.
Since Dinkum Interactive started working with Sales Packaging, they have increased their sales and have created more traffic from incoming links and intentional SEO efforts on their website.