Keeping score

by Rick on January 17, 2007. Posted under: Internet Marketing.

A great service being provided to us is here

Want to know how your favorite search engine did last month it is presented here each month and this month I find particularly interesting since Google hit a new high of 47.3% and despite the introduction from MSN of IE7 they continue to slip.

Really earth shattering is this    SEO gets its own song on YouTube. With words like:

I built this site for the world to see

Content and Links are found in plenty

Crawl my site everyday and night

Come on spider take a look at me

How can this song lose.

On a more serious note – I have been getting lots of email about the ongoing battle between using PPC or SEO. I stand fast to my thoughts that both have their purpose but SEO in the long run still stand out as probably, though not always, the best ROI.

More people click on the organic listings, the cost of PPC goes up etc… The more obscure areas for you to be seen is where PPC makes real sense – my 2 cents once again – your thoughts?

Rick Simmons is a principal at Dinkum Interactive, a firm specializing in online marketing solutions for small and medium sized businesses around the globe. With more than 25 years of experience in advertising and marketing, Simmons has spent the last four years focused on search engine optimization, and other Internet marketing strategies. Reach him at 267-626-9094 or rick@dinkuminteractive.com.

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