SEO Myths That Should Die: # 1

by Bill on April 18, 2010. Posted under: Search Engine Optimization.

After recently encountering Stephan Spencer’s 36 SEO Myths That Won’t Die, But Need To, I thought that it I’d pick a few favorites and briefly discuss them in a series over the coming days. Today’s Death Row Candidate is:

Google Endorses SEO Firms

Yes, some incorrectly believe that Google endorses specific SEO firms (They Don’t). Google does have a Website Authorized Consultant Program which includes firms that meet a set of qualifications in using Google Website Optimizer tools, but this does not suggest a special relationship or endorsement. Unfortunately, some less ethical firms suggest otherwise…

Bill Rowland

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