StumbleUpon Google

I’m an early adopter but sometimes things slip by me. Yesterday we looked at Google experimenting with personalizing their results and I suggested that they would do better following a concept like StumbleUpon.com. Funnily enough today I discovered this link at the top of my search results page:

and wondered where that came from. That is, until I realized that my gmail was my StumbleUpon account and I have the StumbleUpon toolbar installed on my firefox browser. When I do the same without the toolbar, it doesn’t appear (sometimes I’m a little slow). It is a nice addition though.

This post however, raises awareness of a feature that appears suspiciously like StumbleUpon, that was created by Google around the same time that ebay purchased StumbleUpon (back in April I believe) called Dice.

Appearing on your Google toolbar (as dice icons), clicking it will take you to a site that Google recommends and appears to tie in with your search history. If you already have the toolbar click here to add this feature. It’s a little weak, certainly won’t have the StumbleUpon folks concerned and I won’t be switching any time soon. I have a feeling that Google will be adding more and more of these features before you know it.

PaulFleming is co-founder and VP of Interactive Services for Dinkum Interactive. A trained teacher, Paul has worked in a variety of forms of Internet Marketing but with a focus on SEO. Originally from Australia, he now resides in Philadelphia with his wife and 2 ankle-biters.