Blogging for Business: Content and Voice

Often when clients contact us for SEO services, one of the suggestions we make to them is to include a blog on their site, and post to it regularly.  We tout the benefits of having fresh content that is regularly ...

Blogs and Press Releases – Perfect Together

Last week I listened in on a free webinar offered by Hubspot on Optimizing Press Releases using their online tool the Press Release Grader. Part of what our Internet Marketing Firm does for clients is to write and optimize press ...

Blogging The Google Way

I just finished listening to a presentation by Karen Wickre, Google's Senior Manager of Corporate Communications, about Blogging the Google Way.  With these kinds of presentations one is never quite sure what to expect but I did find some food ...

Blog Comments Policy: We All Need One

Since taking over the responsibility of managing Dinkum Interactive’s Blog, my thoughts have continually returned to the creation of a Blog Comments Policy. As anyone that has ever managed a blog knows, spammy comments are a continual problem and with ...

Dinkum at Chamber University

Rick is on the road again. On July 15, he will present "How Effective is Your Online Marketing Strategy" at Chamber University.  The presentation will be at the Mainline Chamber of Commerce in the Conference Center, 175 Strafford Avenue, Suite ...

Ways to Expand Your Blog’s Reach in 2008

Dosh Dosh has an interesting article 16 Effective Strategies to Expand Your Blog’s Reach in 2008. I will excerpt a few methods that I think are doable for the typical blogging small business. Localize Your Blog. One surefire way to reach ...