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Tag Archive: Marketing

Dinkum

“Like” Me. Buy My Stuff. Yeah, right!

by Jacob Smith On February 28, 2012

Every day, I read a lot of blogs and articles and it amazes me which topics are ‘re-purposed’. I take my hat off to Brass Tack Thinking for their post titled, “Social Business: Far Beyond the Like”. The sentence that really resonated with me was – “All of the presence tools are the visible tip … Read More

Email marketing

Automated Emails That Pack A Punch

by Jacob Smith On February 22, 2012

I recently received two automated emails from Dreamhost and CloudFlare that reveal the power of a well structured message. We’ve used Dreamhost in the past but have switched most of our hosting to Voxel dot Net and we’re currently trialling CloudFlare. Here are the subject lines of the two emails: Both are good automated transactional … Read More

Social Media

Marketing and Social Media – Alive and Well

by Jacob Smith On February 25, 2011

On Saturday I had the opportunity to participate in a panel discussion at Eastern University. The school of Management Studies put on program to help the Executive MBA students with relevant topics for their studies. The topic of this  program was Marketing and Social Media. The format allowed for a few minutes of introductions and … Read More

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