The Social Media "Proof" Issue

by Paul on July 13, 2010. Posted under: Social Media Marketing.

While I don't really "do" Social Media, I'm a fan of it and see great benefits to it. One thing I keep seeing is the issue of Social Media ROI, or businesses trying to determine if Social Media is "worth ...

Social Media isn’t for My Company…or Is It?

by Rick on April 26, 2010. Posted under: Social Media, Social Media Marketing.

You can’t get away from it. Everybody has an opinion, expressed online and off, about social media and what it might, or might not, mean for your business. Before getting into the how’s and why’s of tweeting, let’s first talk about ...