Sales, Social Media
Be Where Your Customers Are – Social Media Marketing Lesson
by Guest Blogger On August 1, 2011
This is a concept that we preach often at Dinkum, and most often we are referring to which social media channels might be best employed by the businesses we work with. There is no point in being on Twitter if all of your potential customers are on LinkedIn. This weekend, I was presented with a … Read More
Social Media
How Not To Do Social Media: Lessons From Anthony Weiner’s DM Fail
by Paul Fleming On June 17, 2011
Anyone teaching social media now has a perfect case study of what not to do. All they need to say is: Anthony Weiner. The politician from New York and active social media user has gone straight into the Twitter Hall of Shame. What he did was just plain dumb. First up, a politician should know … Read More
Social Media
Marketing and Social Media – Alive and Well
by Jacob Smith On February 25, 2011
On Saturday I had the opportunity to participate in a panel discussion at Eastern University. The school of Management Studies put on program to help the Executive MBA students with relevant topics for their studies. The topic of this program was Marketing and Social Media. The format allowed for a few minutes of introductions and … Read More