Reach out and touch Facebook, Twitter…

by Rick on June 21, 2010. Posted under: Social Media.

I attended 2 graduations in the past month. My daughter Ally graduated from James Madison University. My daughter Jill graduated from Springfield High School and will be attending Penn State main campus in the fall. Ally and Jill in graduation gowns At ...

Twitter: Monetization at Last?

by Bill on April 14, 2010. Posted under: Social Media.

Yesterday, Twitter finally gave us all an idea of how they intend to generate revenue: Promoted Tweets. While the social media darling had already made deals to license the its data stream to the likes of Google, Yahoo! and MSN, ...

Online Market Research: Helpful Tools

by Bill on March 11, 2010. Posted under: Internet Marketing.

Recently, I was brainstorming with several small business owners for ideas on how to increase their sales. While the conversation touched on a variety of topics, we continually revisited the subject of market research. After some discussion, it became clear ...

Will Foursquare Beat Twitter?

by Bill on February 2, 2010. Posted under: Social Media Marketing.

Foursquare is among the most fun and interesting mobile applications that you may not have heard of; in fact, it may give Twitter a run for its money. Like many new and shiny things, I set Foursquare aside until after ...

Milwaukee's AJ Bombers Depends on Twitter

by Bill on February 1, 2010. Posted under: Social Media Marketing.

Hey, I was doing my thing last week when I saw a tweet from @julien (aka Julien Smith) that alerted me to a video Chris Brogan recently posted on his blog (For those into social media, I highly recommend it). ...

Twitter Tool Experiment: Buzzom

by Bill on January 16, 2010. Posted under: Social Media.

Twitter is among the most popular social media tools for connecting people. Over the last year, it has captured the imagination of individuals and businesses alike. Many people have found it to be an addictive way to meet new people ...

Rick’s New Glasses Social Media Project: What We Learned

by Bill on December 11, 2009. Posted under: Social Media Marketing.

In November, we used a seemingly routine occurrence as the keystone to a social media project. Rick Simmons, one of our illustrious leaders, needed new glasses and we felt compelled to help Rick out. After all, he needs it ;) ...

Social Media Project: Help Rick Pick His New Glasses

by Bill on November 6, 2009. Posted under: Internet Marketing.

Social media is all about engaging people, but that’s often lost in the constant stream of new, shiny social media “objects.” Finding new and different ways to interact with clients and prospects can be a difficult challenge; that’s why we ...

Breaking News – Google and Twitter partnership

by Paul on October 21, 2009. Posted under: Search Engines.

So after some speculation, Google has finally announced an official partnership with Twitter to provide tweets within search results. From the official Google blog: ..the next time you search for something that can be aided by a real-time observation, say, snow ...

Marketing with Twitter: Dos and Don’ts

by Bill on October 18, 2009. Posted under: Social Media Marketing.

SMX East, the big search marketing conference in New York City, produced a ton of interesting insights on a variety of topics, Twitter among them. After reading Rebecca Kelly’s post: SMX East: Twitter Marketing Tactics, I thought that I’d distill ...