Paul Fleming

Partner/CMO

Fun Fact

Paul was a surf lifesaver at Colloroy and Whale Beach in Sydney, Australia.

Paul Fleming is one of the founders of Dinkum Interactive and brings extensive experience in the Online Marketing world with a strong emphasis in Search Engine Optimization. His background in education, communications and marketing have prepared him well for the fast pace of the online world. Nothing pleases him more than seeing a client achieve great success

Recent Blogpost

Dinkum’s Take on the Penguin and Panda Updates

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Last year, it was Panda. Now, it’s Penguin. Both are cute black and white animals, but also the names of Google’s changes to its algorithm that determine search results. It’s part of an effort to remove spammy websites and systems set up to game them, and fighting techniques well-known to the SEO community as gray/black …
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What A 9 Year-Old Can Teach You About Selling

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I collected my god-daughter from dance class the other day and we grabbed a “treat” on the way home. Charli is 10, super bright and delightful. As we ate liquid chocolate, she told me about her school assignment where they had to devise a restaurant for kids. Her big idea was that while kids were …
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The Power Of Google+ Hangouts On Air

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For the longest time, Hangouts On Air on Google+ was for a limited number of people. I was one of the lucky ones who had a chance to beta test it while it was in its infancy. Now it’s open to the public and the creativity and innovation on Google+ has grown exponentially. People are …
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Philadelphia Internet Marketing Specialist Job – Come Join Us!

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Dinkum is a small internet marketing company based in Philadelphia. We like being small but every now and then there comes a time when we need to expand a little. Now is that time. So we are on the lookout for the right candidate to join our team and before I get into the specifics …
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Pinterest Marketing Tips

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Pinterest is taking the world by storm. Even my mother asked me to invite her to the service which, to me, shows that the service has gone mainstream. Pinterest, for those uninitiated, is the latest Social Media hotspot where users post images from websites that they like onto so-called “Boards”. At first glance, it’s a …
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6 Ways To Grow Your Business With Google+

6-ways-to-get-your-business-involved-in-the-google-plus-community-and-grow-your-business

Since starting last summer, Google’s new social network, Google+, has signed more than 90 million members which is amazing growth. The big question: how to engage with it. In this guide, I offer 6 ways to involve your business in the Google + community to connect and grow. Set Up a Personal Page and Brand …
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New Google “Search Plus Your World”

For those who receive our newsletter, we all made predictions for the coming year and one of mine was “Google+ will have a big year particularly when it integrates search results.” Well it’s happened and a whole lot quicker than I imagined and being labelled as Google’s “Search Plus Your World”. For me, it was …
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Trend Watch: 2011 iPhone App of the Year and Rey Mysterio

My friend’s seven year-old son recently sent me his Christmas wish list. Trends move quickly these days, especially for those in single digits, so I’m always prepared to buy something I’ve never heard of. This year’s request surprised me. Young Ben wants a WWE action figure. That’s WWE for World Wrestling Entertainment. Ben, it seems, …
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Google is Hiding Data from Us Under the Guise of Privacy

We recently mentioned that Google announced that they will be encrypting Search for Google users who are logged into their accounts and we are now starting to see some real impact from that. Some clients are being affected more than others. Ultimately it’s not a huge issue. Yes it’s absolutely annoying and frustrating but not …
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How to Get Inside Your Customer’s Mind

An ability to get inside your customer’s head and understand them is an important part of the sales process. In understanding them, you can anticipate their needs and solve their problems. Don’t worry, I’m not going to suggest signing up for a psychology course because there’s an easier way to read their minds. And that’s …
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