Kerrilynn Young
Project Manager & Advertising expert
Fun Fact
Kerrilynn has been an Irish dancer for over 15 years.
Kerrilynn is our in-house Pay Per Click expert with 8 years of experience in the Interactive Marketing industry. Her experience includes search engine management, email marketing, display advertising and search engine optimization. She is always up-to-date with industry news and strives to find new and exciting ways to achieve success with every online marketing campaign. Her work at Dinkum includes assisting clients with the development, execution and optimization of paid search campaigns.
Recent Blogpost
Tips for Going Global with PPC
Search Engine Optimization (SEO) should play an important part in your website’s local and international search campaigns, but it can take time to see results. By using Bing and Google’s PPC programs, companies can build brand awareness abroad and reach foreign customers more quickly. Here are a few tips to build your international profile. 1. …
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Pay-Per-Click: is it for you?
It’s the dream of most websites – volumes of traffic seeking your product or service. At Dinkum, we use a variety of techniques to drive visitors in your direction and one of the tools we’re getting some great results with is Google Adwords and other Pay-Per-Click (PPC) strategies. This is why:- Price: Compared with other …
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Beginner’s Guide To Testing Your PPC Program
If your PPC program is not driving the results you would like, don’t just give up and call it quits. Test, Test, Test! You should always be testing your keywords, ads and landing pages to determine what drives the best performance. Below is a list of things to consider as you prepare for any sort …
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Five Tips to Shape Up Your PPC Program
Do you look at your PPC account on a daily basis? Weekly Basis? Or not at all anymore because you can’t bear to see the ever decreasing conversions and increased costs? It’s time to dive deeper and possibly revamp your account. The days are gone where you can just throw up hundreds of keywords and …
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