Tern Commerce continues to push the envelope for global fintech companies. While financial service innovation tends to move slowly, Tern offers the ability to easily upgrade their service offerings to customers to give them the tools they need in todays market.
Tern itself is always looking to evolve and wanted to update their brand and messaging to reflect their updated service offerings. Dinkum helped to craft a brand strategy that could be consistently leveraged across all their properties. We also designed a mobile-first website help to convey their new messaging and brand in a way that catered for traditional institutional thinking but with the startup feel that is part of their messaging as a FinTech innovator.
With a new URL (www.ternitup.com), Tern will be looking to continue to innovate across all industries and we’ll be happy to support their initiatives.