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Categories for Paid Search

Paid Search

Tips for Going Global with PPC

by Kerrilynn Young On November 6, 2012

Search Engine Optimization (SEO) should play an important part in your website’s local and international search campaigns, but it can take time to see results. By using Bing and Google’s PPC programs, companies can build brand awareness abroad and reach foreign customers more quickly. Here are a few tips to build your international profile. 1. … Read More

Dinkum, Paid Search

Pay Per Click: how to get the best bang for your buck

by Paul Fleming On September 18, 2012

Pay Per Click advertising can be a great way to drive traffic to your site but in the wrong hands, it can burn money. If you bid on the wrong keywords or focus on the wrong audience, you can end up spending a fortune without any measurable return. If you want to dip into the … Read More

Paid Search, SEO

Pay-Per-Click: is it for you?

by Kerrilynn Young On June 5, 2012

It’s the dream of most websites – volumes of traffic seeking your product or service. At Dinkum, we use a variety of techniques to drive visitors in your direction and one of the tools we’re getting some great results with is Google Adwords and other Pay-Per-Click (PPC) strategies. This is why:- Price: Compared with other … Read More

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