My Unscientific Poll at College – What Social Media Are They Using?
I admit this poll is small in nature and certainly lacks any credibility with anything resembling scientific research - however I believe it validates a few things about social media that I have felt are fast truths. The Background The first survey ...
Social Media’s Dark Side
In the Sunday edition of The Philadelphia Inquirer, John Timpane wrote about the recent flash mobs in Philadelphia, organized through various social media. They are an ugly reminder that tools that can be used for good, such as the uprisings ...
Twitter and the Women’s World Cup Final
On Sunday afternoon, the Women's World Cup was awarded to Japan, after an amazing, exciting game between them and the United States. And in the midst of the excitement and chaos and screaming and disappointment, the world tweeted. And tweeted ...
6 Months to Sales Success
Someone walks into your store and you ask if they need help. 'I'm just browsing', they respond. After a bit of a look around, they leave empty handed. Is this what's happening with your website? Do plenty of people visit ...
How Not To Do Social Media: Lessons From Anthony Weiner’s DM Fail
Anyone teaching social media now has a perfect case study of what not to do. All they need to say is: Anthony Weiner. The politician from New York and active social media user has gone straight into the Twitter Hall ...
Happy Birthday Twitter
Twitter is 5 years old this month. It has come a long way in the social media sphere in that time. There are still those who don't see value in Twitter and tweets and #hashtags and anything related. I have read ...
Social Media and its SEO Influence
We've suspected it for a while now but it was recently confirmed by extremely reliable sources (Matt Cutts from Google actually) that social media is having a greater influence on search rankings. A web page stacked up against another web ...
Social Media in the World
Unless you shun news of any kind, you know about the unrest in Tunisia and in Egypt. Protests and demonstrations in the streets are occurring as people reach their breaking point with the poverty, oppression and inequality rampant in ...
Social Media Research – Just Do It!
Tamar Weinberg recently posted a blog on the 3 Golden Business Rules of Social Engagement. The 3rd rule stood out the most for me. Especially the following point “Influencer outreach may possibly be the most powerful outreach tactic that PR ...
What's a Twitter Chat?
I'm nominally active on Twitter, using it only when I remember, but I've got Tweetdeck always on in the background which ever-so-subtly lets me know who's doing what and how they're doing it. Every once in a while some folks ...