Twitter is 5 years old this month. It has come a long way in the social media sphere in that time. There are still those who don’t see value in Twitter and tweets and #hashtags and anything related. I have read comments indicating that they believe it is just a platform for inanity and talking … Read More
We’ve suspected it for a while now but it was recently confirmed by extremely reliable sources (Matt Cutts from Google actually) that social media is having a greater influence on search rankings. A web page stacked up against another web page with the same credentials will apparently be given greater weight if it is shared … Read More
WordPress is the single most commonly used CMS and blogging platform in the world, running over 18 million sites as of this writing (current stats here). Possibly more striking is that people actually use their WordPress sites! Today, for example, 486,000 posts were written and 400,000,000 words were cobbled together in about 120 languages (that’s … Read More
In my past few entries I’ve been exploring some of the basics that make WordPress “tick” and how we use these tools to increase functionality for your site within the WP ecosystem. As you’ve seen, these posts aren’t targeted specifically at general users, but they do have relevance to all of you non-techies out there: … Read More
A few months ago I decided that it was time to update my family room, kitchen and office. I liked my decor but since it has been 12 years, it needed a little pick me up. So I hired my local painter to do the job. It was a week of craziness with plastering, dust … Read More
Often when clients contact us for SEO services, one of the suggestions we make to them is to include a blog on their site, and post to it regularly. We tout the benefits of having fresh content that is regularly updated as being helpful to their customers and to search engines. A recent post by … Read More
In the last couple of weeks, Search Engine Optimization has made the news! I expect to read about SEO on blogs posted by fellow practitioners. But Bob Garfield, of On the Media on National Public Radio hosted an interview radio show segment on this very topic called “How to Cheat Google.” He interviewed David Segal, … Read More
On Saturday I had the opportunity to participate in a panel discussion at Eastern University. The school of Management Studies put on program to help the Executive MBA students with relevant topics for their studies. The topic of this program was Marketing and Social Media. The format allowed for a few minutes of introductions and … Read More